Product Analytics with SQL and Event Data
Free Intermediate course · 10 lessons · 3 weeks · Certificate on completion
Measure activation, engagement and retention from raw product events. Across 10 lessons you'll move from fundamentals to a portfolio-ready outcome — at your own pace, with quizzes after each lesson and a final exam to certify your mastery.
What you'll learn
- Event data models
- Instrumentation plans
- Sessions and users
- Activation metrics
- Engagement and stickiness
- Funnels
Skills you'll pick up
- Event data models
- Instrumentation plans
- Sessions and users
- Activation metrics
- Engagement and stickiness
- Funnels
Tools covered
- Product Analytics
- Real-world projects
- Quizzes
- Final exam
Course modules
Module 1: Event data models
Module 1 of Product Analytics with SQL and Event Data. 3 lessons · 3h
Module 2: Activation metrics
Module 2 of Product Analytics with SQL and Event Data. 3 lessons · 3h
Module 3: Retention cohorts
Module 3 of Product Analytics with SQL and Event Data. 2 lessons · 2h
Module 4: Tools: Amplitude, Mixpanel, PostHog
Module 4 of Product Analytics with SQL and Event Data. 2 lessons · 2h
Lessons in this course
- Event data models
- Instrumentation plans
- Sessions and users
- Activation metrics
- Engagement and stickiness
- Funnels
- Retention cohorts
- Feature adoption
- Tools: Amplitude, Mixpanel, PostHog
- Turning analysis into decisions
Instructor
Rahul Menon — Principal Data Engineer
Rahul Menon is a Principal Data Engineer with years of hands-on experience teaching Product Analytics to thousands of learners worldwide.
Certificate
Finish every lesson and pass the final exam to earn a free, verifiable Learnera certificate for Product Analytics with SQL and Event Data. It can be downloaded as a PDF and shared on LinkedIn.
Career outcomes
Median global salary $120,000 per year · median India salary ₹16,80,000 per year · 36,716 open roles worldwide
- Product Analytics Specialist
- Senior Product Analytics Lead
- Product Analytics Consultant
Frequently asked questions
Is the Product Analytics with SQL and Event Data course free?
Yes. Every Learnera course, including Product Analytics with SQL and Event Data, is completely free — lessons, quizzes, the final exam, and the certificate.
How long does Product Analytics with SQL and Event Data take?
10 lessons, typically completed in 3 weeks at a comfortable pace.
Do I get a certificate?
Yes — pass the final exam and you receive a free, verifiable certificate you can share on LinkedIn.